You are not alone. Reports from across the nation indicate that brides are booking key services closer to their wedding dates than ever before. In an effort to economize, brides are keeping their options open and managing their cash flow by delaying deposits. Brides have clearly changed the way they book their wedding services. Has [...]
In my new role, as Associate Representative, on the board of BSPI (Bridal Show Producers International), I have a resurgent interest in the relationship between show producers, exhibitors/advertisers, and the bride.
Bridal Show Producers International members were present at recent Wedding MBA Conference in Las Vegas.
Today’s Bride It was 1989 when, as newlyweds, my wife Denise and I, embarked on a new, yet novel idea of educating newly engaged couples on the unique and dynamic wedding planning process of Northeast Ohio with a “printed wedding consultant” and creating Cleveland, Akron, Canton and Youngstown’s first regionalized bridal publication, Today’s Bride Magazine. [...]
Truth in advertising is the law! Like any other business, professional bridal show producers should strive for honesty in their advertising. Unfortunately, some unethical producers inflate their exhibitor and attendee counts in order to deceive wedding professionals and brides. Competition is the rule in almost any business and it doesn’t have to be a negative. Multiple [...]
